Interview: Designing an Online Course or Program That Gets Real Results
Today I’m chatting with Emma-Louise Parkes of the Ambitious Introvert podcast. Not only did I help Emma create and design her signature program Start Up to Scale Up, I have helped countless other clients in various industries and I’m bringing all of this knowledge and experience to today’s conversation. If you’re thinking of creating your own online course or program but have no idea where to start, this episode is for you!
Topics:
Why it’s important to focus on your course or program content just as much as marketing it
Why less content is the answer to a high value client experience
The behind the scenes of what it looks like for me to support in course and program creation with my clients
Choosing between creating a course or a program depending on your content and audience needs
The role of goal setting in your course or program and how it will make or break your clients’ attention(and therefore results!)
The positive side of me not having an audience niche and an example of the clients I’ve been able to support in creating learning products