
Design, build and launch your life-changing online program
piles of post-it notes. Half-finished outlines.
To-do lists that have been written and re-written because the unfinished items started to feel like they were mocking you
You know it's time to create your program, it's been on the not-so-back of your mind for months. Your desk is covered in brain dumps, post-it notes and half finished outlines, but none of them have gone any further because they don't feel quite right.
You have a big beautiful vision for your program
You can see the transformation it's going to ignite for your people, the space and freedom it's going to open up for you
Think: more white space on your calendar, less burnout
More impact, more income.
It seems so close, but:
How do you actually bring your program to life?
How do you structure your course so that it isn't a hot mess express, and instead is a one way ticket to life-changing awesomeness?
How do you get your program out there when the thought of launching makes you sick to your stomach?
You wish someone would just give you a plan (and not one of those plans that totally glosses over the actual mechanics of creating a course)
Oh hey, I created something for you and (I may be biased) but it's pretty freaking incredible
Let me introduce you to the Incubator - my four month, intimate group coaching program that leads you step by step from program idea to fully launched in a way that respects your energetic needs and celebrates your brilliance.
The Incubator takes the best of self-study curriculum, group community and personalized 1:1 support to provide you with easily customizable frameworks so you can not only create a life-changing program, but feel incredible while doing so.
Instead of trying to go it alone, having one too many late night meltdowns or intensive Google searching rabbit holes - what if you could bring your program to life in the most fun way possible (think less crying into a pint of ice cream, more toasting champagne at the spa)
What if the whole process could feel:
expansive
supportive
intimate
like a celebration of everything that makes you magical
Here's how it works:

CHOOSE YOUR CUSTOM PROGRAM PATHWAY
You start by taking a brief quiz which helps you choose your custom program pathway and unlocks your first present: your pathway guidebook.
This guidebook gives you a four month timeline and a step by step action plan so you know exactly what you need to do to bring your program to life.
ACCESS YOUR ACTIONABLE TOOLS & RESOURCES
As part of the Incubator, you get my entire program suite, including exclusive access to my newest course Launch Magic. Referenced in your pathway guidebook, each action step is supported by bite-sized, easy to implement trainings and tools so you can create stress-free.


ATTEND WEEKLY LIVE COACHING CALLS
Every Friday at 10:30am PST, we'll meet for our 90 minute group coaching calls. I'm intentionally keeping the group small and intimate so there's plenty of time for individualized feedback and coaching.
The last week of each month we take off from our calls, so that you have time to integrate what we've been learning or catch up if you're feeling behind.
UNLOCK BONUSES AND PRIZES
When you complete major milestones along your journey, you'll unlock bonuses like:
- 1:1 call with me to deep dive on your program structure ($750 USD value!)
- Personalized video review of your launch event outline and program materials ($650 USD value!)
- Sales page review by a professional copywriter ($300 USD value!)
Plus you'll also get a backpocket SOS call that you can use whenever you're feeling stuck!

What you won't find inside? Cookie cutter one-size-fits-all approaches, hustle culture or launch tactices that make you want to hurl

I call Emily my course doula.
She was able to lasso my creativity in a way that held space for the bigness of my ideas, while structuring and organizing the flow of my course. Emily helped me identify what feels soulful, sustainable, and joyful for me to create. She truly helped me tune into the difference I wanted to make in the world in a way that was completely unique to me.
Amber Rae, Author / Artist
Here’s what we’ll accomplish over the course of 16 weeks:
Milestone #1: Program Macro Structure
Using my signature framework for designing a transformative course, you'll map out the high level structure of your program.
This unlocks a 45 minute private call with me where we can go through what you’ve designed so that you’re feeling super confident for your next steps
Milestone #2: Program Framework Guide
Fully flesh out your dream program and keep all your ideas organized in this program blueprint.
This unlocks a video review by yours truly to get my eyes on your full program design.
Milestone #3: Launch Event Outline
You'll choose and outline the perfect type of launch event to lead your people seamlessly into your program.
This unlocks a video review and feedback of your launch event design
Milestone #4: Program Materials
Time to bring your program to life! Using my tools and templates you'll create your program materials
This unlocks a video review of one module's worth of materials and your course platform design
Milestone #5: Sales Page Copy
Write a love letter to your people in the form of a sales page that sings the praises of your amazing program
This unlocks a full review of your sales page copy by a professional copywriter
Milestone #6: Launch Your Program
Choosing a launch approach that works for you, you'll share your incredible program with your audience
This unlocks a secret surprise to celebrate your program launch!
READY TO JOIN?
Your investment: $3697 USD
Or 4 payments of $997

Emily is my go-to expert for courses and group programs.
Whether it's a brand new offer or elevating an existing program, Emily has helped me craft learning experiences unlike anything I've ever seen before! I continue to see incredible results in my students and know that each one of my programs is engineered for powerful transformation.
Tasha Booth, CEO of The Launch Guild
CURIOUS ABOUT THE DETAILS?
Here’s what’s included:
My full program suite
You’ll instantly unlock lifetime access to all courses in my program suite
(over $2000 value)
Group calls
Weekly 90-minute group calls to go from idea to ready to run your first round
Unlockable milestones
Unlock private calls and personalized video reviews along your journey
(over $1300 USD value)
Private Community
Connect with like-minded entrepreneurs and attend bonus events in this private community
Bonus Workshops
Free access to any workshops I host during your time in the Incubator
Surprises!
Fun surprises mailed right to you to celebrate your progress
Your investment: $3697 USD
Or 4 payments of $997

Through Emily's method, I was able to create something that is truly transformational.
I was able to create a landmark program that I feel so confident in and that brought in an additional 20k that I wasn't even planning for that month. I have never seen more connection, transformation and action and follow through from the participants compared to any of my other programs. I feel really powerful with my programs now
SOFIE VON MARRICKS, LIFE COACH
Hey there! I’m Emily.
Learning designer, course doula, transformation architect, macaron connaisseur.
I'm an expert in architecting life-changing online programs, from tiny offers to certifications and everything in between, I've seen behind the scenes of over 100 different courses. I've worked with clients from best-selling authors, to multi-6 and 7-figure business owners in diverse niches.
I'm going to not-so-humble brag for a minute: I'm really, really good at what I do
Not only do I help my clients create their dream programs that they're excited to launch, but these programs get their people incredible results. These aren't the kind of programs that get put on the digital shelf, these are the 'oh my god this is the best course I've ever taken' kind of programs.

Let's blend the science of learning psychology with the magic of intuition, so you can design a powerful, life-changing program while honouring your unique energetic needs.

I feel so confident that my course will get results for my students.
Now as I'm going out to sell this offer, I know that I can show up with the best possible energy and attract the right people to my program because I know and I feel confident that it's going to create results for them. If you're thinking about investing, I highly highly recommend it!
ELLI RUNKLES, COPY AND SALES COACH
I created this program because I saw two major problems going on in other courses on courses
#1: They missed the whole 'course' part of it
Ok I know that may sound funny, but the reality is that the majority of those other programs are creating by marketing geniuses, not learning designers (like me!) so while you may get a great launch strategy, you're not going to get the in-depth support of architecting a transformation in your program
#2: They assume one size fits all
There's something really sexy about the 'perfect, proven approach'... until you actually try to implement it and realize that it doesn't work for you at all.
The reality is that you are totally unique, which means that you deserve frameworks that you can apply to your exact situation, without overtaxing your nervous system with a breakneck creation schedule or squishing yourself into someone else's idea of a launch
Let's light the guru-rule book on fire and do things instead in a way that feels deliciously, luxuriously fun

Emily is an absolute expert in her field
Emily was really able to take all of the ideas that I had in my head and put them in a flow that made sense. Before hiring Emily, I was feeling nervous and overwhelmed, but excited to get my certification program out there in the world. Having her expertise and eyes on the program every step of the way gave me a lot of confidence to put it out there in this world and it has been really successful, I'm about to start my second round!
Desiree Kaye, Conscious Life Coach
NEED A REMINDER OF THE DETAILS?
Here’s what’s included:
My full program suite
You’ll instantly unlock lifetime access to all courses in my program suite
(over $2000 value)
Group calls
Weekly 90-minute group calls to go from idea to ready to run your first round
Unlockable milestones
Unlock private calls and personalized video reviews along your journey
(over $1300 USD value)
Private Community
Connect with other members and attend bonus events
Bonus Workshops
Free access to any workshops I host during your time in the Incubator
Surprises!
Fun surprises mailed right to you to celebrate your progress
Your investment: $3697 USD
Or 4 payments of $997